Featured Vendor: True Society

The Ultimate Wedding Dress Shopping Experience in Grand Rapids

True Society Wedding Gown Bridal Shop Grand Rapids Michigan
True Society Grand Rapids

Whether you recently got engaged or are in the process of planning your wedding day, finding your dream dress is one of the most magical—and memorable—moments of your bridal journey. True Society, a premier bridal shop in the Grand Rapids area, understands the importance of this special moment. Owner Sue Rosenberger and her team of expertly trained bridal stylists (AKA the True Crew!) deliver a truly one-of-a-kind wedding dress shopping experience for brides in the Grand Rapids area.

Major Bride Vibes

True Society Wedding Gown Bridal Shop Grand Rapids Michigan
True Society Grand Rapids

This seriously dreamy wedding dress shop is located in Kentwood on 28th Street, just a short 10-minute drive from downtown Grand Rapids. When a bride walks through the doors, they instantly feel like royalty, thanks to the world-class service, custom-designed fitting rooms and, of course, the passionate bridal stylists who are SO excited about helping every bride find THE dress.

The Best in Bridal

True Society Wedding Gown Bridal Shop Grand Rapids Michigan
True Society Grand Rapids

Grand Rapids brides deserve the best, so True Society only carries the best! Think designer wedding dresses from Essense of Australia, Stella York, Martina Liana, Martina Liana Luxe, All Who Wander, Oxford Street and bridesmaid label, Sorella Vita. The gowns are available to order in sizes 2 – 34, so brides of ALL shapes and sizes can find their aisle style.

Tips From the Experts

True Society Wedding Gown Bridal Shop Grand Rapids Michigan
Photo provided by True Society Grand Rapids

If you’re ready to make your dress dreams a reality at True Society, check out these must-know tips from Sue and her True Crew!

  1. Schedule an Appointment

One of the most common questions that brides ask is when they should start shopping for their wedding dress. Sue and her True Crew recommend giving yourself enough time to shop for and alter your wedding dress, which is typically nine months to a year before your wedding day.

Once you have a timeline in mind, the next step is to schedule your bridal appointment! The average gown shipping time is something to keep in mind when deciding on a convenient date for your appointment. Your gown could take up to six months to arrive, depending on the designer. Any adjustments may take six to eight weeks once the gown arrives. That’s why the True Society bridal team recommends shopping for your wedding dress earlier, rather than later, to help eliminate any anxiety or last-minute rush costs!

  1. Do Your Research

From bridal blogs and wedding magazines to social media platforms like Pinterest, Instagram and TikTok, there are SO many ways to find gown inspiration. By researching different types of wedding dress silhouettes and styles, you will be able to find a variety of bridal looks you love. The True Crew always encourages brides to bring photos of their favorites to their appointment!

  1. Decide Who to Bring

Deciding who to bring with you to your wedding dress shopping appointment is almost as important as finding the dress itself! Since bridal dress shopping is such a special experience, Sue and her crew recommend bringing your closest friends, family and anyone whose opinion you value and trust the most. It’s always a good idea to call the bridal store ahead of time to determine how many guests you can bring to your appointment.

  1. Listen to Your Bridal Stylist…and Your Intuition

Once you arrive to your appointment, your bridal stylist will be thrilled to help guide you through the wedding dress shopping experience! The True Crew always recommends listening to both your stylist AND your intuition. After all, only YOU know how you want to feel on your big day. They also believe it’s okay to say “I do” to the first dress you love!

Find your aisle style by booking a bridal appointment at True Society in Grand Rapids now!

Meet the Owner

True Society Wedding Gown Bridal Shop Grand Rapids Michigan owner sue rosenberger
True Society Grand Rapids

Sue Rosenberger

Sue isn’t just a True Society store owner. She’s a bridal legend in Michigan and beyond. She knows ALL THE BRIDAL THINGS and is simply #Obsessed with making brides’ dreams come true.

Sue’s motto? Make it bridal—but different. An EXPERIENCE. She’s assembled the most passionate, creative and knowledgeable True Crew to give Grand Rapids brides the most memorable way to find their aisle style.

True Society Wedding Gown Bridal Shop Grand Rapids Michigan
True Society Grand Rapids

To learn more about True Society and to schedule your appointment, click HERE!



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